Exploring the Web3 Trend on TikTok: Influencers Driving the Future of Finance
The Web3 category on TikTok is thriving with more than 8 million followers on average for its top influencers. This expansive network embraces vital subcategories such as cryptocurrency, NFTs, and financial trading. Prominent influencers like @pressmanyassi from the Philippines and @capital_inteligente from Mexico boast engagement in promoting products from trades to financial services.
What's trending in their videos? The mention of Bitcoin leads the way with a staggering 1,544 mentions, while terms like "crypto" and "Ethereum" follow closely behind. This dynamic categorization is supported by a robust followers' heatmap, showcasing that over 87 influencers have fan bases exceeding 1 million, amplifying their reach significantly.
Notably, the top promotional niches for these influencers revolve around cryptocurrency, trading platforms, and financial education, making it an exciting time for businesses to collaborate within this innovative space. Targeting audiences in countries like the U.S., Philippines, and Mexico can unlock tremendous opportunities.
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