Dive Into the Trivia Craze on TikTok
The TikTok category of Trivia is thriving, and it's no wonder why! With over 3.8 million followers for prominent influencers like @adoriandeck, who engages audiences with captivating content around Trivia & Puzzles, this niche is quickly becoming a go-to for both fun and education. From thought-provoking questions to entertaining facts, trivia accounts are buzzing with engagement, attracting various brands vying to promote their products.
Notably mentioned products include the iconic Boeing 747 and Dr. Pepper, showcasing how trivia can cleverly tie into broader brand messaging. The heatmap reveals that Educational Apps and Quiz Games are the top promotion niches, making it an ideal space for brands related to learning and exploration.
With a diverse range of follower demographics—from the 3M+ club to budding influencers with followers in the 2-5k range—there’s ample opportunity for various brands to partner with creators.
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