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Exploring the World of Science on TikTok: Influencers and Insights

The allure of science captivates audiences globally, especially on TikTok, where top influencers are making complex concepts accessible and entertaining. With influencers like hpc_official and nilered, boasting follower counts upwards of 14 million, the category extends beyond traditional education to embrace creativity and innovation.

Top products mentioned by these science pros—such as the James Webb Space Telescope and Tesla vehicles—highlight the intersection of science and popular culture. Notably, items like vinegar and hydrogen peroxide find their way into engaging DIY experiments, bridging practical application with learning.

The science niche thrives in the United States, home to the majority of influential creators and their audiences. Popular promotion categories include educational resources, space exploration, and scientific instruments, with astonishingly high engagement from younger viewers (under 1 million followers, accounting for 76% of influencers).

If you’re looking to leverage this compelling trend, access to the TopYappers Influencer Database can revolutionize your marketing strategy. Discover potential collaboration opportunities with these high-impact influencers and make informed decisions driven by data. Don’t miss your chance to unlock the potential of the science category on TikTok—explore now!